Traci Thomas is a Senior Design Strategist with a specialization in service design at BCG Platinion. Traci designs new and improves existing services that create value and memorable experiences for users and stakeholders. Her work has spanned a diverse range of industries including manufacturing, healthcare, hospitality, automotive, and cultural institutions. She follows a human-centered design approach rooted in problem framing, ethnography, co-design, and iterative prototyping. She coalesces her deep insights of the human experience with tangible recommendations at the intersection of the physical environment, information, and technology.
Traci is passionate about evangelizing service design and community engagement; she currently serves on the board of two local non-profits in Pittsburgh, and was recently the co-chair of Service Design Pittsburgh. In 2015, she participated and facilitated a workshop “Service Design: The Future of Work” at the IXDC Conference in Beijing, China.
Traci earned her Master of Design in Design Research and Strategy at the Institute of Design in Chicago.